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3d mapping

Find Out Why Your Business Needs 3D Mapping for That Competitive Edge

No matter what your business deals with, being aware of the latest technology and embracing it can lead to a stronger presence in the industry and more customers. And when it comes to technology, 3D mapping is an innovation that you cannot ignore. It basically refers to the profiling of an item in 3 dimensions, so that the item gets mapped in the real world. Or, if it helps you to imagine better, 3D mapping involves stitching an array of overlapping photos together to create and interactive map that is three dimensional. Since this process ensures a realistic and in-depth view of any object, it is used in many fields like construction, healthcare, sports, agriculture, archaeology, and so on.  

So, find out exactly why you should choose 3D mapping for business.

  • You can gain better project insight – 3D mapping or projection mapping is a great way to gain better insight about large or small real estate projects and properties. Especially when implemented via drones, 3D mapping can survey even a vast piece of land in minutes, highlight the details, and take measurements. Builders and developers can use 3D mapping to put together beautiful virtual presentations for prospective clients.

Engineers can create 3D concepts way more easily and cost-effectively by using projection mapping instead of building actual models. The infrastructure of an entire city can be quickly and precisely visualized with this too.

If doctors and dentists decide to use 3D mapping, they will be able to study and assess muscles, arteries and veins, organs and the teeth more closely, diagnose more accurately and treat patients better. 

For scientists and astronomers, 3D mapping can make many complicated concepts simpler to understand. Archeologists can use this technique to recreate ancient civilizations easily.

In the sports and entertainment industry, 3D mapping can give spectators a clear picture of what’s going on and pump up the excitement factor. It can also help organizers identify any problem areas and even conflicts.

Read – Drone 3D Mapping Made Easy With This Quick Guide

  • It will save your time and money – Whether you are using 3D mappingto scan a wheat field, a construction site, an archeological site or something similar, you won’t need to employ manpower to do the job. And this means, less time as well as money (labor cost) will be wasted.
  • Benefit from real-time tracking and make changes faster – When you use 3D mapping for business, you get to observe everything in real time. This means, you can spot issues instantly and carry out corrections or changes quickly. For example, if a wall is not holding up right in a construction site, you can find out what is the problem without any delay. It will save you future hassles and extra expenses.  
  • It is ideal for attracting and engaging audience – With projection mapping, businesses that regularly host events, exhibitions or shows can easily grab eyeballs and keep the audience hooked for a long time. A three dimensional audio-visual experience can be extremely realistic and help the onlookers to relate with the brand better.
  • You can market your brand better – These days, many forward-thinking businesses are using 3D mapping for marketing, as the realistic projections can attract more potential customers and ensure better recall even after days. This will not only improve brand awareness, but also establish your authority in the industry and increase your credibility. Potential clients will come to you for solutions and end up converting.

So, if you are business that intends to stay ahead of its competitors, availing 3D mapping services makes perfect sense. Send an email to info@massinteract.com to get the guidance and help you need. 

Read also – What 3D Modeling is All About and Why It’s So Important for Your Business

Drone 3D Mapping

Drone 3D Mapping Made Easy With This Quick Guide

Drone 3D mapping is highly efficient when it comes to delivering accurate mapping results. And this commendable efficiency that makes it a great asset for several sectors including agriculture, mining, construction, real estate, and infrastructure inspection.

Having an accurate photograph or 3D model of your projects complete with in-depth data plays a vital role in making an informed decision. Not just that, drone mapping is also comparatively cost-effective and less tedious. If you have set your sight on it, here is the quick drone 3D mapping guide to getting started on the right note!

What is Drone 3D Mapping?

Drone mapping takes advantage of an innovative technique called photogrammetry to acquire essential data or gather measurements. For those unfamiliar, photogrammetry is the technique that enables you to take measurements from photographs.

Thanks to the drone’s rapid speed of data acquisition and advanced software, you can now create survey-grade (ASPRS Standard) data a lot faster and with better proficiency.

Depending on your needs, you can show the derived data as an orthomosaic, topographical map, a point cloud, a digital terrain model, or even a digital surface model. Moreover, the data can also be visualized through a 3D textured mesh.

Read – What 3D Modeling is All About and Why It’s So Important for Your Business

How much does drone mapping cost?

Gone were the times when drone mapping was considered quite an expensive proposition. Thanks to the introduction of cost-effective yet exceptionally advanced drones like Phantom 4 Advanced and Phantom 4 Advanced Plus (starting price $1350), drone mapping will no longer burn a hole in your pocket.

Drone Mapping

So, whether you are a farmer, a land surveyor, or a real-estate businessman, you can make the most of a drone to carry out the essential tasks faster. And that too without having to break the bank or sweat!

Which drone mapping app should you choose?

Unlike before, the market is flooded with a ton of drone mapping apps that allow you to transmit and process the data in the cloud. As to which one should you choose entirely comes down to your requirements and budget.

Based on functionality, there are three types of drone mapping apps in the market: Acquisition Software, Processing Software, and All-in-One Drone Mapping Software.

Read – The Top 4 Predictions for the Future of Photography

Acquisition Software: It is handy for planning missions to garner aerial imagery. Pix4D Capture and Maps Made Easy are some of the notable examples of acquisition software.

Processing Software: It enables you to create maps, orthomosaics, point clouds, as well as other deliverables from imagery with the help of photogrammetric calculations. PhotoscanAgisoft, Inpho, Pix4D Mapper are some of the well-known examples of processing software. 

Sticky Note:

  • A point cloud is basically a compilation of points or coordinates on an object’s surface. You can use the compilation of points to create a 3D model of an area.

All-in-One drone Mapping Software: As the name itself suggests, it’s a powerful and high-end software that’s designed to take care of all the tasks related to drone mapping. Be it the ability to transmit the data to a cloud server or the skill to automatically process the data in the cloud to create the desired output, it’s got you fully covered.

DroneDeploy has long been a top-notch drone mapping software. What sets it apart from many other rivals is the ability to excel in several fronts including the ability to make digital terrain models, orthomosaics, garner NDVI data, and even generate 3D models. It’s aimed at three industries like farming, surveying, and construction.

Pix4D is a robust suite of photogrammetric software. It consists of several different versions like Pix4DMapper for mapping, Pix4Dbim for construction, Pix4Dag for agriculture, and Pix4Dmodel for 3D modeling.

Furthermore, Pix4D also offers a handy mobile app (PIX4DCapture) to let you automate the mapping process with both DJI drones and Parrot drones.

Read Also – Hands-On Guide to Getting Started with 360° Photography

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